The problem
Give a four-day event in Toulouse a clear and coherent presence, while rallying its community well before May 26, 2026.
Case study · 2026
One event, a whole world.
For the 42nd edition of the JNM in Toulouse, we designed a complete presence: the website, the Instagram campaign and a world able to live before, during and after the event.
The constraint
Bring practical information, partner visibility and social communication into one world able to live before, during and after the event.
The creative decision
Turning the event into a journey: a “boarding” countdown, partners shown on a luggage carousel, and the rhythm of an imminent departure, using the JNM’s own typography and palette.
The result
A website and Instagram campaign speaking the same language: programme and partners come together in an easy-to-browse presence, while communication builds momentum towards opening day.
Boarding in
00Months00Days00Hours00Min
Sopra SteriaAtosCapgeminiCGIExtia
What we delivered
- 01Art direction and visual world
- 02Event website with countdown
- 03Partner showcase
- 04Instagram campaign
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